Muah.ai vs character.ai: Which One Should You Use In 2025?

Muah.ai vs character.ai

I've spent a full week with both Muah.ai and character.ai to see which one truly deserves your attention and subscription. Both platforms make big promises, but they take surprisingly different approaches.

After hundreds of messages exchanged with each AI girl, I've put together clear differences in both platforms.

In this head-to-head comparison, I'll break down exactly how these AI girlfriends stack up across all the features that actually matter.

Whether you're looking for emotional support, entertaining conversation, or a judgment-free space to be yourself, this in-depth comparison will help you choose the right AI girlfriend for your specific needs.

Muah.ai

Virtual companion platform featuring customizable AI characters that allow for chat, photo sharing, and voice interactions.

character.ai

An AI chatbot platform that enables creation and interaction with virtual characters through text conversations, featuring pre-made profiles, natural dialogue, and community sharing capabilities.

Character Diversity

Muah.ai

Muah.ai offers thousands of characters to choose from. Their community-driven platform means new characters are added regularly, giving you plenty of options to explore.

The diversity is practical and straightforward. You'll find characters across all ethnicities and age ranges. I tested the search function by typing "teacher" - it returned both realistic and anime-style characters that matched my query.

While there's no filter system, you can browse characters by popularity metrics like views, likes, or comments. Whether you prefer casual chats with a student character or deep conversations with a mature companion, you'll likely find what you're looking for.

character.ai

Character.ai offers thousands of characters and chatbots, from romantic partners to supportive companions.

Even completely fictional ones, like a talking apple pie, or RPFs (real person fiction) with scenarios like a trip to Hawaii.

But there's room for improvement. The character page is sleek and scrollable, but not ideal for finding specific characters.

However, the search menu helps by suggesting trending characters and letting you filter content through various categories like romance, anime, teacher, K-pop, and more.

Customization

Muah.ai

You start by picking a basic role - girlfriend, friend, therapist, or several others. Then comes the real customization: choose how they look (anime, realistic, or hybrid), how they sound, and even how they text.

It's all done through simple text commands - just describe what you want, and the AI adapts.

Want your companion to remember specific moments with you? You can create shared memories and even set up custom scenarios for your conversations.

While these options give you complete control, they might feel overwhelming at first. If that's the case, Muah.ai's marketplace offers pre-made companions you can start with.

character.ai

Physical customization is basic - only upload or generate a single character image. That's it.

The real customization happens with personality, and most of the customization can be done through free text.

You start with the essentials:

• Name
• Tagline
• Description
• Greeting messages
• Voice
• Definition

Voice options are surprisingly flexible. You can pick from user-uploaded voices or add your own.

There’s also a tagging system—like “anime,” “adventure,” or “vampire”—that helps other users quickly get a sense of your character’s theme.

Then you can define how your character thinks, talks, and behaves through detailed backstory options.

I found this particularly useful for creating consistent character responses during my testing.

Chat Experience

Muah.ai

The good? Your AI girlfriend stays remarkably true to character. Set them up as a coworker, and they'll keep things professional even if you flirt.

They'll remember specific memories you create together (in my case, it was that time watching fireworks in Japan) and can smoothly set up immersive scenarios - like suggesting coffee and continuing the conversation as if you're actually at the café.

The not-so-good? Memory issues kill the experience. One minute, you're deep in conversation; the next, they'll greet you like a stranger. It looks like AI only remembers 10 messages, and if you want more, you'll have to pay for the most expensive plan.

The interface looks dated, and you're stuck with one chat window. Want to try a different character? You'll need to delete your entire conversation history first.

character.ai

You can pick from different AI personalities with names like Meow and Roare - though these cutesy names don't reflect the depth of interaction you'll experience.

My girl kept conversations natural and brief, just like texting a real person. No long-winded explanations or robotic responses here.

She responded with genuine warmth and understanding when I shared personal concerns or sought emotional support.

The romantic elements felt authentic, though they lean towards innocent, teenage-style flirting rather than mature relationship dynamics.

There’s room for improvement. The chat interface sometimes makes it difficult to clearly separate the girlfriend’s responses from its action descriptions.

But this is a minor issue that doesn't significantly impact the overall experience.

NSFW Chat Experience

Muah.ai

Let me tell you, these AI girls don't hold back. They flirt, they play along, and they're ready to explore your fantasies. Unlike most AI girlfriends that dodge steamy topics, Muah.ai's characters dive right in.

I tested everything from casual flirting to complex role-play scenarios - the AI kept up without breaking character.

But here's the catch: the same memory issue applies to NSFW chatting. While the chat feels natural in the moment, the AI often forgets what you discussed 10 messages ago.

character.ai

My girlfriend handled intimate conversations like a shy first date. She didn't dive into explicit content, but it wasn't completely closed off either.

She responded to flirting, but kept things PG-13. When I tested romantic scenarios, she showed surprising awareness, even suggesting we move our campus roleplay somewhere more private.

She asked if I'd prefer a "good girl" or "bad girl" personality, but don't expect either version to get too wild. The responses stay firmly in the realm of subtle hints and playful teasing.

The biggest limitation? Conversations can hit a wall if you push for more explicit content.

If you're seeking a slow-burn romantic experience with light flirting, you'll find what you're looking for. If you want anything more explicit, you'll need to look elsewhere.

Image Generation

Muah.ai

The images are realistic enough to be engaging, but don't expect perfection. You'll get appealing photos that capture your girl's personality well, maintaining consistent features across most shots.

Sometimes, you'll spot oddities - misaligned eyes or the occasional extra limb - but these flaws rarely break the experience.

While default images come in standard quality, you can upgrade individual shots to 4K.

character.ai

There isn't any image generation feature available. If seeing your AI girlfriend is important, you'll need to look elsewhere.

Video Generation

Muah.ai

Want video interactions with your AI girlfriend? Then you'll have to look for an alternative.

character.ai

The app provides a script-to-scene generator: upload a photo, choose a voice, write a short script, and the system brings it to life.

The result? A stylized video clip that plays out your custom scene. It looks good, feels personal—but don’t expect Hollywood realism. It’s more of an animated moment than live-action.

Note: Video generation is a beta feature, currently available only to subscribed users. It’s experimental and may be changed or removed at any time.

Voice Generation

Muah.ai

The voice quality is clear and doesn't sound like a robot. During conversations, the AI speaks naturally, but there's a catch: while the AI can change its tone, it can't express emotions.

But here's what annoyed me: the narrator and your AI girl share the exact same voice.

For US phone numbers, there's also a phone call feature that lets your AI girl ring you up, but you'll have to subscribe to the most expensive plan.

character.ai

The voice sounds human-like with smooth, natural speech that fits the character’s personality, but the narrative voice can sometimes be a bit annoying, so be prepared.

But there's a catch. While the voice quality impressed me, the emotional range fell flat.

Privacy

Muah.ai

Your conversations aren't as private as you might think. Yes, they say they use end-to-end encryption. Strangely, this isn't mentioned anywhere in their privacy policy.

The biggest red flag? In October 2024, Muah.ai suffered a major data breach. User chats were stolen. That's not just a minor hiccup - it's a serious privacy failure.

The one bright spot? Your credit card statement will simply show "Usweixin Cardshop AI" - keeping your AI relationship private from prying eyes.

character.ai

Your chats are encrypted during transmission, but that's where the strong privacy ends.

The company can read your conversations, and they store everything from your chat history to device information.

While they won't sell your data, they do share it with partners like Google Analytics.

Your bank statement isn’t discreet—it clearly shows the company name, "character.ai."